How to Bring Great Ideas to Life

  • First, check to see if someone’s already done it. Look closely enough to see if they did it well, or if your idea is better. Inventing a better mousetrap can take alot of time, so be sure it is worth the investment, even if it is ‘only’ time. Time is money.
  • In all likelihood, you will have to start pursuing the idea with less than what you need. The lack may be time, money, knowledge. Don’t be deterred. Take stock of your assets and find ways to make the most of them.
  • Pick a very simple starting goal and focus on it. Implement basic functionality, or a sophisiticated architecture, but remain on track. You won’t be able to do everything well, at once. Ensure you plan to address issues in a logical order and follow your plan.
  • Consider lead time for some tasks. Publicity and presence can take time. Start finding marketing or connection opportunities as early as possible.
  • Don’t just chase money. Unfortunately, many good ideas aren’t profitable. If your goal is to make money, find a new goal. Choose a passion, something you really believe in and follow it.
  • Persist. Don’t give up. Keep trying, accept that it will take time. Understand there will be iterations, some work will be discarded, some assumptions will be wrong.